Sure, talking about heroes might seem silly when we’re dealing with insurance, but it gets to the core of some really important ideas.
Your insured is purchasing liability insurance to help protect them during the worst day of their life. The service you provide them really will go on to save the day, and you’ll be the first person they thank. Good agents really are heroes to their clients.
As for ethics, we made it a point since our inception to draw a line in the sand over what we consider to be ethical or unethical behavior. Frankly, we found that overtly talking about ethics is the quickest way to encourage agents to consider if their other wholesalers are treating them properly, while simultaneously weeding out unethical agents who might try to employ our services. We’re not interested in working with bad agents any more than you’re interested in working with bad wholesalers. Just like you, if one somehow slips through the cracks, then we have to go through the trouble of firing them.